SaaS welcome email templates

Welcome email templates

Build on sign-up momentum and easily convert trials into paying customers.


Welcome email templates

Move users to the next step, not the final goal and set the tone for their experience.


Onboarding email templates

Get new users engaged, and inform them how to use the product in the best possible way.


Upselling email templates

Encourage a customer to upgrade their plan,and suggest related products or services.

User flows and behavioral triggers

Full preview

Confirmation email

Subject: Finish setting up your account with [Product Name]

Confirmation email

Ready-madeemail templates

Behavioral emails

Designed to be sent to users based on their actions and interactions with your application during the onboarding process.


Fulfilling user expectations and providing help and help and guidance at each stage.


Increase click-through rate, encouraging your users to take action and move on to the next step. Each email is action-oriented and includes one CTA.

Trustworthy design

Makes a good first impression with users. The consistency across templates generates a strong feeling of reliability and trust in users.

Engaging copywriting

Connect with users via concise and precise copy that is mapped to the user’s journey.

Responsive templates

Each template is responsive, fully customizable, and works on any screen.

Light & dark themes

Light and dark interfaces match the user’s preferred setting.


The same high-quality look. We tested on all major email clients like Outlook, Gmail, iOS, and more.

Excellent email design, very clean and minimal! Each email focuses on one action, so it’s easy for the user to understand what to do.
Sayam Kochar Head of Marketing at Techpacker

Want to learn more?

View documentation →

Can I pay with PayPal?

Yes, at checkout you can pay with any major credit card or PayPal.

Can I get an invoice?

Yes, you will receive an email with a receipt right after purchase.

What does "Use in unlimited projects“ mean?

You don’t have to repurchase the product every time you want to use the Templates in a new project. As long as what you’re building with the Product will be owned by the license holder, you can use the Product in as many projects as you want, without ever having to buy an additional license.

Can I use the Templates for client projects?

Yes! You can use them for almost anything — the only thing we do not allow is using them to create derivative/competing products. For more information, read our license.

Can I use the Templates for my own commercial projects?

Of course! Your license gives you permission to use the Templates in as many of your own projects as you like. For more information, read our license.

Can I sell templates/themes I build with the Templates?

No, you cannot use the Templates to create derivative products like email templates, email kits, email builders or editors, or anything else where you would be repackaging or redistributing our Templates. For more information, read our license.

Can I use the templates with Mailchimp?

You can copy & paste the HTML into Mailchimp’s code editor. You will need to add your own Mailchimp merge tags ↗. and to use the visual editor you can extend craftingemails templates source code to include Mailchimp template language ↗.

Can I use the templates with email services such as Klaviyo, SendGrid, HubSpot ...?

You can copy & paste the HTML into your emailing service’s code editor if the service offers it. Depending on your emailing service, you might need to add your template tags. for example: Klaviyo template tags ↗.

Can you customize the template for me?

Yes, check out our coding service.

Do you offer any special pricing for students or registered nonprofits?

Yes, contact us using your organization or student email address, and we will send you a coupon for 50% off.

How do I test the email templates I downloaded?

Use a tool like ↗ to send yourself a test email. Make sure you use the inlined version of the template.

Welcome emails

27 emails
Figma & HTML
Design system
Mobile & desktop
Light & Dark
Source code
Maizzle & Tailwind CSS
Use in unlimited projects

Get all craftingemails
174+ email templates

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