Travel Massive

Boosting emails open-rate by 300%. their customers say that they love the new weekly newsletter format.

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Client

Travel Massive is the community for travel makers around the world to share their latest projects, every day 🤘

Headquarters

Greater Sydney Area

Founded

2013

Industry

Online travel community

Company size

60 — 80 employees

Deliverables

  • Design responsive emails
  • Coding HTML

The objective

Develop a custom newsletter for Travel Massive community. Travel Massive has approx 30k subs and they send a weekly newsletter of “what’s trending” via AWS SES, using Mailbluster.

Key results

  • Users friendly email easy layout for the users to digest its content.
  • Increase open-rate and click-rate by 30% at least.
  • Flexible email components to build email templates faster.
  • Integration with Tailwind UI to match website design system.

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Client testimonial

Working with Craftingemails was a game changer for our weekly newsletter and helped us triple our open-rate. Their expertise and know-how is invaluable and saved us countless hours implementing a newsletter template. Our customers love our new weekly newsletter format, and it’s boosted our open-rate by 300%.
Ian C. Founder of Travel Massive