seated.com

Redesign and develop all transactional emails to be user-friendly, action-oriented, and aligned to the new branding guidelines.

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Client

seated is a frictionless ticketing experience for live events and live streams.

Headquarters

New York, NY

Founded

2017

Industry

Entertainment

Company size

10 — 20 employees

Deliverables

  • Design email templates
  • Email copywriting
  • Coding HTML email templates
  • Integrate emails with the backend

The objective

Redesign and Develop all transactional emails to be user friendly, action oriented and aligned to the new branding guidline.

Key results

  • Users friendly email, easy layout for the users to digest its content.
  • Consistency of user interfaces between website and emails.
  • Improve email accessibility. On different devices, mobile, tablet, and desktop.
  • Email compatibility across major, most popular email clients Outlook, Gmail, apple mail...
  • Integration with Tailwind CSS to match website front-end CSS framework.

Solutions

  • Dynamic image masking with imgix.
  • Tailwind CSS / Maizzle email framework.
  • Iterative designs in Figma.
  • Light and Dark theme support.

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